The International Custom Rod Building Expo is the largest dedicated custom fishing rod building event in the world. Each year, attendees from around the globe converge on Winston-Salem to see the latest products, pick up great deals on components and equipment, and participate in educational seminars and hands-on learning sessions. Whether you are a hobby builder, seasoned expert, or just curious about making your own fishing rod, come along and particpate in this amazing event which has been taking place for over 20 years.