Your Next Great Meeting Starts Here: Experience Winston-Salem
Discover Winston-Salem for your next meeting or convention. Explore venues, meet local experts, and plan a personalized site visit with Visit Winston-Salem.
Don't just picture It. Experience it.
The right meeting destination does more than check boxes. It brings people together, sparks new ideas, and gives attendees something memorable to take home.
So, how do you know if a destination is the right fit for your next meeting, convention, or group event?
Come see for yourself.
A hosted site visit with Visit Winston-Salem gives you a firsthand look at the spaces, people, and experiences that could bring your event to life. From exploring meeting venues and hotel accommodations to discovering downtown dining and distinctive off-site experiences, you'll get a feel for what makes Winston-Salem a compelling place to gather.
Here's how to make the most of your visit.
Start With Your Vision
Every great event starts with a plan, and every great site visit starts with a conversation.
Tell the Visit Winston-Salem team about your event, your anticipated attendance, your accommodation needs, and the experience you want to create. Whether you're planning a professional conference, corporate gathering, association meeting, or convention, sharing your priorities helps shape a visit around what matters most.
See the Possibilities
Experience touring the Benton Convention Center, exploring nearby hotel meeting spaces, and discovering venues that offer something a little different.
With 150,000 square feet of flexible meeting and event space, the Benton Convention Center offers room for conferences, receptions, breakout sessions, and more. Its downtown location puts hotels, restaurants, and local experiences mere footsteps away.
And the possibilities don't stop at the meeting room door.
Winston-Salem's arts and culture scene, distinctive dining, historic attractions, and lively downtown offer opportunities to create memorable moments beyond the agenda.
Your itinerary can be tailored to your interests, giving you a closer look at the venues and experiences that best fit your group's goals.
Meet Your Local Connection
A destination is only as good as the people who help you navigate it.
During your visit, you'll have opportunities to connect with the Visit Winston-Salem team and relevant local hotel and venue partners. Ask questions, compare options, and talk through the details that matter to your event.
From accommodation coordination and local recommendations to visitor materials and planning resources, the team can help you identify the right connections and understand the support available as your plans take shape.
Think of your site visit as more than a tour. It's the beginning of your local planning partnership.

Ready to See Winston-Salem in a New Light?
The best way to discover what your event could look like here is to experience the destination firsthand.
Let Visit Winston-Salem help you explore the possibilities, meet the people behind the experience, and find the right fit for your next gathering.
Your next great meeting starts right here. Request a Site Visit
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Site Visit FAQ
Start with the Visit Winston-Salem Site Visit Request Form. Share your event details, areas of interest, and preferred timing so the team can help coordinate an appropriate itinerary.
Bring whatever you know about your anticipated attendance, event dates, hotel room needs, meeting space requirements, budget parameters, and must-have amenities. You don't need every detail finalized to get the conversation started.
Winston-Salem is centrally located in North Carolina and accessible by several major highways. Travel times vary by traffic and destination.
Approximate driving times from nearby international airports are:
►Piedmont Triad International Airport (GSO): 25 minutes
►Charlotte Douglas International Airport (CLT): 1.5 hours
►Raleigh-Durham International Airport (RDU): 1.5 hours
Depending on your needs and availability, your itinerary may include the Benton Convention Center, hotel meeting facilities, distinctive event venues, and local attractions. Confirm specific tours and access arrangements in advance.
You can indicate your interest in hotels and accommodations when submitting your site visit request. The team can help coordinate visits to relevant properties based on your needs and availability.
Many downtown hotels, restaurants, and attractions are within walking distance of the Benton Convention Center. Your exact experience will depend on your itinerary, so ask which stops are walkable and where transportation may be needed.
Absolutely! Share your interests when requesting your visit. Depending on your itinerary, you may be able to explore restaurants, cultural attractions, historic sites, or unique spaces for receptions and group activities.
Yes. Available resources include printed and digital maps, destination guides, custom QR codes, customized itineraries, and local recommendations. The team also offers marketing resources to help planners promote their events.
Use your notes to compare venues, accommodations, logistics, and attendee experiences. Follow up with questions about availability, proposals, room blocks, and next steps. Visit Winston-Salem will connect you with relevant local partners and planning resources.
Your Winston-Salem Planning Toolkit
Start with these official resources:
One destination. A world of possibilities. Your next meeting starts with a visit.
Connect with Visit Winston-Salem to start exploring.
