From the training grounds to the city streets, everything you need to cover Team Germany and explore the Twin City.

Welcome to Winston-Salem.
We are thrilled to have you here to cover the German National Team during the 2026 World Cup. We know your schedule is busy, with most of your time spent at the training grounds, the Media Center, or filing stories from your homebase here in the city.
To help with the logistics, we’ve put together this resource hub to serve as your local guide. Our goal is to make it easy for you to navigate the city and find what you need quickly. While you are here for work, our goal is to ensure you have everything you need to be productive while in Winston-Salem — and hopefully, enjoy a bit of our Southern hospitality along the way.
Consider this your starting point for everything Winston-Salem has to offer. Have an immediate question? Reach out to Senior Director of Public Relations Michael Breedlove at [email protected]
On This Page:
• Media Excursions –View details and sign up for our guided media tours (June 16–18) detailed below.
• Resources – Fast facts on Winston-Salem, helpful resources, essential media contacts.
• Story Inspiration – Need help with local story angles or itineraries? Explore our readymade Story Ideas hub, or see how other outlets are covering the city in our Media Mentions.
• Visual Assets – Need assets for your coverage? Browse our Media Library for photo and video downloads.
• Visitor Guides – Have some time to explore on your own? We’ve got details on local attractions along with curated guides to dining, shopping, and events. You can also browse our Visitor Guide for more inspiration.
Viel Erfolg to the team and enjoy your stay!
Media Resources
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Share your Winston-Salem experience with us on social media!
Use #VisitWS or #WinstonSalem to showcase your photos of Winston-Salem for a chance to be featured on our website and social media pages! Looking to share your photos with us directly? Upload them here.