From Unique Boutiques to Vintage Finds – Your Shopping Adventure Starts Here!
What do you get when you cross one-of-a-kind shops + Southern charm? A shopping experience that’s as unforgettable as it is stylish. Winston-Salem invites you to wander through our historic streets, where trendy boutiques, artisan markets, and hidden gems await your discovery.
Looking for that perfect souvenir or a unique fashion statement? You’ll find it in our local shops, each offering something different, from handcrafted jewelry to the latest fashion trends. Lose yourself in our eclectic mix of stores, where modern style meets classic craftsmanship, and find pieces that reflect both the city’s rich heritage and its vibrant, creative spirit.
Explore Winston-Salem’s artsy side with local artisans showcasing everything from pottery to paintings. Our downtown is a creative playground, and our shops reflect that artistic energy – perfect for those who want to bring home something truly special. Whether you’re on the hunt for chic accessories, home decor, or something quirky, Winston-Salem’s diverse shops offer a little bit of everything. Take your time, soak in the atmosphere, and leave with treasures that tell the story of your visit.
Ready to shop ‘til you drop? Download our official Visitor Guide and sign up for our e-newsletter to stay up to date on store openings, artisan markets, and more!
Reynolda Road Shopping District
Get ready to fall in love with one of Winston-Salem’s most charming retail destinations—the Reynolda Road Shopping District! Bursting with personality, this area is home to a mix of locally owned boutiques, trendy shops, and hidden gems you won’t find anywhere else.

Upcoming Shopping & Retail Events in Winston-Salem
Shop Local
W
S

W
S

W
S

Hampton House Art & Framing
Hampton House has brought original artwork to Winston-Salem for 35 years. Our regional artists represent...
Howlin' at the Moon Bakery
We love to push the boundaries and make unique and delicious treats for our furry...
Just Be
To Us, It's Not Just About Shopping, It's About Community Just Be was born from...
Kim Taylor & Company
Kim Taylor & Co. is a fashion, gift and home decor boutique located in Stratford...
La Tisserande
Nestled in a charming cottage in the Reynolda Road Shopping District, La Tisserande offers a...
Little Pep
An every-day dinner party. A vacation in your own town. A nice place to be...
Local Roots Coffee Bar & General Store
Local Roots Coffee Bar & General Store proudly featuring only products & artisans from NC...
Marta Blades Gallery Shop at Sawtooth
The Marta Blades Gallery Shop is a gem within our city of fine arts and...
Mast General Store
Imagine a store where you could find a cast iron skillet, a handmade rocking chair...
Mawmaw's Market
Mawmaw's Market & Café is one of the Triad's favorite hidden gems. MawMaw's Market is...
McCalls Reynolda Village
A Winston-Salem institution since 1926, McCall's offers timeless style for the whole family. Find children's...
McKay's Books
McKay's is a one-of-a-kind shopping experience. People bring us their previously loved books, movies, video...