November 7, 2025

Must-Have W-S Gifts This Holiday Season

Bring home a piece of Winston-Salem this holiday season.

Finding the perfect gift can be tough, but Winston-Salem makes it easier with so many local makers and small businesses creating thoughtful, one-of-a-kind items. We’ve done the hard part for you by tracking down the best finds and where to get them. 

Here are 25 stores with gift ideas at each that are either made locally or celebrate the spirit of the city.

Clothing, Beauty, and Home Decor 

A holiday window display at Mast General Store, located in Downtown Winston-Salem.

Mast General Store 
Reminiscent of an old-timey general store, here you can experience a bit of nostalgia as you browse the wide range of clothing, outdoor gear, kitchenware, food items, and more. Pick up locally made items like the Himalayan Sea Salt Bath Soak by Lizzie’s All Natural Products, and check out their Winston-Salem-inspired apparel before you go. 

Camel City Goods 
This online shop features uniquely designed clothing, accessories, and prints celebrating Winston-Salem landmarks and local pride. Any of their t-shirts makes a great gift, as they are incredibly soft and feature fun designs of places like Salem Lake or Pilot Mountain. 

Just Be 
Just Be specializes in handmade and fair-trade items, from jewelry and apparel to home décor and accessories. Browse the local maker section featuring Las Lobas jewelry and beautifully painted seashell wine stoppers by Shell Seeker. 

Kin & Cottage 
Step into Kin & Cottage and you’ll see the workshop where their popular home fragrance line is made. Their hand-poured candles, bar soaps, wax melts, and other products come in both staple scents and limited-edition seasonal fragrances, all inspired by the South. 

Fiddle & Fig 
This locally owned home décor and furniture shop carries pieces for every room, from kitchenware to garden décor with a modern farmhouse style. Their 11x14-inch Winston-Salem Alphabet prints by Doster Paper Co. make beautiful wall art for locals and visitors alike. 

Red Dog Gallery 
Nearly all the artists featured at Red Dog Gallery live within an hour of Winston-Salem. Browse oil and watercolor paintings by Clifton Taylor or acrylic and watercolor pieces by Kevin Owen for a locally made work of art that captures the region’s creative spirit.

Culinary Treats and Beverages 

Winkler Book and Gift Shop, located within Old Salem Historic District.

Winkler Bakery, Gift, & Book Shop 
Founded in 1807, Winkler Bakery has been serving visitors for generations. Pick up a package of their famous ginger cookies or a Moravian sugar cake for a classic hostess gift, then browse upstairs for Moravian-inspired décor and keepsakes.

Broad Branch Distillery
Perfect for whiskey connoisseurs, Broad Branch crafts small-batch spirits right in Winston-Salem. Try their flagship Rye Fidelity or go for something unexpected like Sungrazer Chai, a spiced rum, or Smashing Violet, a whiskey infused with North Carolina blueberries. 

Krankies Coffee 
Bring home a taste of Winston-Salem with freshly roasted beans from Krankies—a popular downtown hangout. Choose from a rotating blend or single-origin coffees that will elevate any morning routine. 

Yadkin Valley Wineries
Whether you need a bold red or crisp white for the wine-lover in your life, there are plenty of Yadkin Valley wineries to pick up the perfect bottle. A few of our favorite award-winning wineries are JOLO Winery and Vineyards, Shelton Vineyards, Rayson Winery and Vineyards, and Childress Vineyards

Salem Kitchen 
Known for their take-and-bake chicken pies (perfect for holiday potlucks), Salem Kitchen also offers locally made snacks and specialty foods in their gift shop. Their cheese straws are a favorite Southern treat that tastes like a cross between a cheese cracker and a savory cookie, and they make a great gift. 

Wilkerson Bakery 
Established in 1925 and still family-run, Wilkerson Bakery is another go-to for Moravian baked goods. It’s the perfect place to pick up one of their famous Moravian Sugar Cakes or grab one of their gift sets like the Wilkerson Collection or Best of North Carolina. 

Mrs. Hanes Moravian Cookies 
Each Moravian cookie at Mrs. Hanes’ is still rolled, cut, and packed by hand. It’s no wonder they were named the #5 Cookie Shop in America by USA Today’s 2025 Readers’ Choice Awards. A tin of their crisp, thin cookies is the perfect holiday gift. 

Bobby Boy’s Bakeshop 
A box of macarons from this James Beard-nominated bake shop will make anyone’s day. While macarons are an easy last-minute gift, their pastries are made fresh daily and a great way to elevate a holiday gathering. 

Wise Man Brewing 
For the craft beer lover on your list, grab a pack of local favorites from Wise Man Brewing. Many of their beers change seasonally, but you can find year-round staples like Angelo’s Italian Pils.

Museums & Gift Shops

The Reynolda House Museum of American Art Holiday Ornament 2025.

The Museum Store at Reynolda House
Each year, Reynolda House releases a new glass-blown ornament inspired by a feature of the estate. This year’s ornament honors the Playhouse, designed by architect Charles Barton Keen in 1920, with white plaster walls and a green-shingled roof reminiscent of an English cottage. The Museum Store carries many other items inspired by the Reynolda House’s collection of American art along with the grounds and gardens. 

Kaleidium Gift Shop 
Kids will love a cuddly stuffed animal from the Kaleideum Gift Shop. You’ll also find games, books, and activities that encourage learning through play. 

Old Salem Museum & Gift Shop 
Celebrate Winston-Salem’s Moravian heritage with a Moravian Star Kit or the enamel Moravian Star Ornament by local company Doster Paper Co. The shop also carries a range of Old Salem–themed gifts and décor.

More Gift Ideas

A stack of new-release fiction novels on a table inside of Bookmarks, a local independent bookstore in downtown Winston-Salem.

Bookmarks 
Stop into Bookmarks, a non-profit, independent bookstore, and ask about local and regional writers like Ed Southern, Virginia Evans, and Sarah McCoy. Along with books for all ages, they also carry thoughtful gifts for readers, such as tote bags, stationery, journals, and more. 

Visual Index 
Visual Index makes art approachable with pieces you can easily gift or display. Botanical bookmarks handcrafted by Forsyth County artist Susan Smoot make for one such option. Other local favorites include hand-folded ornaments by Robert Garret and ceramic mugs by Diane Demers-Smith. 

Design Archives 
Exploring Design Archives feels like a treasure hunt as you wander the aisles of individual booths. Many are stocked by local makers like The Cosmic Circle where you can find Junk Journals—journals made of a mish-mash of materials. Don’t miss Winston-Salem stickers made by local artist That Blonde Girl Vikki or wall art by another local favorite, Bookish Birds. 

Southern Home & Kitchen 
This shop is the perfect place to shop for home chefs, with gourmet food items like Wilkerson’s cheese straws and Southern Sugar Bakery cookie mixes from Raleigh. You’ll also find cookware, gadgets, and kitchen essentials for every skill level. 

Marta Blades Gallery Shop at Sawtooth School for Visual Art 
Support Winston-Salem’s creative community by shopping at the Marta Blades Gallery inside the Sawtooth School for Visual Art. Here you’ll find works by instructors and students across 11 disciplines, from ceramics to printmaking. 

Piedmont Craftsmen Gallery 
Featuring fine art and handmade pieces from regional artists, Piedmont Craftsmen Gallery is ideal for unique, high-end gifts. Look for pottery by Allison Daniel and Warren Moyer or bold jewelry by Annie Grimes Williams. 

Louie and Honey’s Kitchen 
This beloved West End bakery, run by a mother-daughter duo, is known for its Amish baked goods, especially the signature cinnamon rolls. Pick up Naomi’s cookbook, Amish Baking at Home, in their lower-level gift shop. 


This is a small selection of shops and boutiques available in Winston-Salem. For a full list, check out our website, read our Winston-Salem shopping guide, see our full directory of shopping in the area, then request a free Visitor Guide!

ShareShare