From Unique Boutiques to Vintage Finds – Your Shopping Adventure Starts Here!
What do you get when you cross one-of-a-kind shops + Southern charm? A shopping experience that’s as unforgettable as it is stylish. Winston-Salem invites you to wander through our historic streets, where trendy boutiques, artisan markets, and hidden gems await your discovery.
Looking for that perfect souvenir or a unique fashion statement? You’ll find it in our local shops, each offering something different, from handcrafted jewelry to the latest fashion trends. Lose yourself in our eclectic mix of stores, where modern style meets classic craftsmanship, and find pieces that reflect both the city’s rich heritage and its vibrant, creative spirit.
Explore Winston-Salem’s artsy side with local artisans showcasing everything from pottery to paintings. Our downtown is a creative playground, and our shops reflect that artistic energy – perfect for those who want to bring home something truly special. Whether you’re on the hunt for chic accessories, home decor, or something quirky, Winston-Salem’s diverse shops offer a little bit of everything. Take your time, soak in the atmosphere, and leave with treasures that tell the story of your visit.
Ready to shop ‘til you drop? Download our official Visitor Guide and sign up for our e-newsletter to stay up to date on store openings, artisan markets, and more!
Reynolda Road Shopping District
Get ready to fall in love with one of Winston-Salem’s most charming retail destinations—the Reynolda Road Shopping District! Bursting with personality, this area is home to a mix of locally owned boutiques, trendy shops, and hidden gems you won’t find anywhere else.

Upcoming Shopping & Retail Events in Winston-Salem
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RingMaster Jewelers
For over 50 years RingMaster Jewelers has earned the reputation of providing exceptional custom design...
Shallowford Farms Popcorn
Shallowford Farms is a family owned and operated agribusiness located about 20 miles west of...
Simply Sterling & Company
SS & Co takes great pride in offering a fabulous selection of an ever-changing collection...
Ssalefish Comics
A comic book shop located near Hanes Mall
Stella Brew
Stella Brew is a retail craft beer and wine market located in the historic Ardmore...
The Bookhouse
Enjoy your favorite hot beverage/glass of wine/beer, and discuss your favorite reads with us! The...
The Caviste
We are a wine bar + bottle shop, carrying small estate producers who are passionate...
The Snob Shop
snob is proud to be the first consignment shop in Winston-Salem. Locally owned by friends...
The Train Loft
North Carolina Model Train Store and Model Train Dealer. We carry Electric Trains and Model...
UMOJA African Crafts Store
Umoja African Crafts sells handmade items including jewelry, decorative items, baskets, clothing, and more crafted...
Village Fabric Shop
Village Fabric Shop specializes in quality apparel and quilting fabrics, environmentally responsible textiles, notions, and...
Wood & Thread Boutique
Wood & Thread is a contemporary fashion forward boutique for women's clothing, jewelry, and home...