From Unique Boutiques to Vintage Finds – Your Shopping Adventure Starts Here!
What do you get when you cross one-of-a-kind shops + Southern charm? A shopping experience that’s as unforgettable as it is stylish. Winston-Salem invites you to wander through our historic streets, where trendy boutiques, artisan markets, and hidden gems await your discovery.
Looking for that perfect souvenir or a unique fashion statement? You’ll find it in our local shops, each offering something different, from handcrafted jewelry to the latest fashion trends. Lose yourself in our eclectic mix of stores, where modern style meets classic craftsmanship, and find pieces that reflect both the city’s rich heritage and its vibrant, creative spirit.
Explore Winston-Salem’s artsy side with local artisans showcasing everything from pottery to paintings. Our downtown is a creative playground, and our shops reflect that artistic energy – perfect for those who want to bring home something truly special. Whether you’re on the hunt for chic accessories, home decor, or something quirky, Winston-Salem’s diverse shops offer a little bit of everything. Take your time, soak in the atmosphere, and leave with treasures that tell the story of your visit.
Ready to shop ‘til you drop? Download our official Visitor Guide and sign up for our e-newsletter to stay up to date on store openings, artisan markets, and more!
Reynolda Road Shopping District
Get ready to fall in love with one of Winston-Salem’s most charming retail destinations—the Reynolda Road Shopping District! Bursting with personality, this area is home to a mix of locally owned boutiques, trendy shops, and hidden gems you won’t find anywhere else.

Upcoming Shopping & Retail Events in Winston-Salem
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Angelina's Teas
Since 2005, Angelina’s has been serving the local community with a deep passion for tea...
Artworks Gallery
Artworks Gallery has a mission rooted in passion and longevity—and the history to prove it...
Bella & James Children's Boutique
Bella & James is an upscale children’s boutique specializing in timeless clothing, playful accessories, and...
Bellissima
Located in the Reynolda Road Shopping District, Bellissima is a full-service bridal boutique dedicated to...
Blue Nest Mercantile & Interior Design
Tucked into the heart of historic downtown Kernersville, Blue Nest Mercantile is your go-to boutique...
Body & Soul
Body and Soul, named Winston-Salem’s Business of the Year in 2018, was founded 19 years...
Boho Depot, The
The Boho Depot is where vintage soul meets modern spirit. Step into a space where...
Book Ferret
Book Ferret is a welcoming new and used bookstore in Winston-Salem that invites bibliophiles of...
Bookmarks
Bookmarks is a literary arts nonprofit and independent bookstore located in downtown Winston-Salem, North Carolina...
Brasstown Chocolate
The cacao beans used in Brasstown Craft Chocolates’ bean-to-bar production are sourced from a selection...
Brewer's Kettle, The
The Brewer's Kettle Kernersville, featuring the only selection of fine beer and wine in town...
Buie's Market
Named after the historic Buie’s Pharmacy, Buie’s Market offers a full grocery shopping experience in...